Mangirish Salelkar speaks about his venture BrandMyBizness, which is in the space of promoting local Goan businesses
The mindset of free India should be ‘vocal for local’ to achieve the goal of Aatmanirbhar Bharat (self-reliant India) says Prime Minister Narendra Modi as he promotes the ‘mantra’ strongly. “We should appreciate our local products, if we don’t do this then our products will not get the opportunity to do better and will not get encouraged,” says Mangirish Salelkar, CEO of BrandMyBizness and founder of the ‘Vocal for Goan’ movement.
The Goan marketplace has several innovative products developed and services offered by local startups and businesses. BrandMyBizness is keen to promote promising Goan businesses and create more ‘Make in Goa’ brands.
“Being vocal for the right local has to be every Goan’s mantra to build a sustainable ecosystem. We, at BrandMyBizness, help businesses enhance their brand value by boosting their online presence digitally using the best innovative techniques in today’s international market. With this social initiative of ‘Vocal for Goan’ we are trying to create a nudge movement to promote local Goan businesses,” adds Salelkar.
Whether you are a small studio, a shopping mall or a multi-national enterprise, creating a strong online presence is a must to increase your business brand value and get happy customers. This agency can assist you in aligning yourself to the best digital practices and original marketing techniques.
Using social media marketing expertise and partners, the aim is to promote promising businesses online, give them the right visibility and outreach. We buy clothes, branded items and buy food items too, which are branded well and packed. Brand is looked upon as quality, one cannot create or promote brands unless they experience the quality.
“Let’s build an ecosystem which will encourage everyone to dream about new business ideas and transform them into successful stories”, says Salelkar.
Within a short span of time, this initiative has gained excellent momentum and followers on social media. It has promoted over 100 businesses, by giving them the right visibility on social media platforms including Facebook, Twitter and Instagram. Under this initiative, BrandMyBizness focuses on building a positive-thinking business community for all industries.
As future plans, there will be webinars, mentorship programs, networking meets and many more activities that will be carried out to support Goan businesses. Sometimes, new entrepreneurs need some guidance, tips and tricks from some seasoned business stalwarts or sometimes with peer groups too.
The ‘Vocal for Goan’ initiative aims to work towards bridging these gaps and build a business network